La CBC Marketing Research e' associata alle seguenti organizzazioni professionali, obbligandosi a rispettare I loro principi di etica :

• ESOMAR - the World Association for Marketing and Opinion Research Professionals
• A.I.M.R. I - the Alliance of International Market Research Institutes
  
• MRA - the Marketing Research Association
• AMA - the American Marketing Association
• VSMS - the Swiss Association of Market and Social Research
• CMRA - the China Market Research Association
• MSPA - the Mystery Shopping Providers Associatio